Enter 4 numbers. Get your exact monthly revenue leak — and find out which of the 5 Revenue Leak Archetypes is draining your funnel.
$504K+
Client ARR recovered
91%
Achieve 2× improvement
87 days
Median implementation
23
B2B implementations
1
Your numbers
2
Revenue leak
3
Your archetype
Step 1 — Enter your funnel numbers
%
$
mo
Your monthly revenue leak
—
leaving your funnel every single month
—
Annual revenue gap
—
per year left unconverted
5-year projection
—
at modest 10% traffic growth
At 3× conversion rate
—
monthly revenue possible
Revenue breakdown — current vs. potential
Current monthly conversions—
Revenue at 3× conversion (DFL target)—
Monthly gap — what's leaking—
ROI on fixing your conversion system
Phase 1 investment (DFL Foundation)$5,000
Break-even point—
Year 1 net return—
Year 1 ROI—
Your conversion rate is one number. The reason behind it is almost always one of 5 specific archetypes.
Knowing which one you have tells you exactly where to focus first — and what will move the needle fastest. Select the description that best fits your situation.
The Clarity Leak
Bounce rate above 65%. Visitors spend under 60 seconds on your page. Strangers can't explain what you do in 10 seconds. You get traffic but it disappears fast.
Typically costs 60–70% of potential conversion
The Trust Leak
Prospects visit multiple pages, read case studies, check pricing — but don't book. Long sales cycles. People say "I need to think about it" and disappear.
Costs 30–50% of qualified warm pipeline
The Readiness Leak
Organic traffic converts but paid doesn't. Cold traffic bounces, warm traffic buys. No email nurture system. 95% of visitors leave and never come back.
95% of qualified visitors lost with no follow-up
The Objection Leak
High demo booking rate but low close rate. The same objections come up on every sales call — price, ROI, timing. Your sales call is doing all the work your funnel should do.
Close rates improve 40–80% with pre-handled objections
The Friction Leak
High click rates on CTAs but low completion. Long forms. Complicated booking process. High drop-off at the exact moment someone is about to convert.
20 minutes. We identify your top 3 specific revenue leak points and show you exactly what's blocking your conversion — no obligation, no pitch, just diagnosis.